This business model is based on bringing fresh, locally produced vegetables, meats and ingredients to customers on a weekly basis in portions and serving sizes suited for each individual or family. The owners created this business based on their belief in a healthier lifestyle incorporating organic and naturally grown foods. As this is a subscription service, customers can order each week for the following week. Recipes are added each week with a seasonal emphasis and the timing of the different growing seasons. Meals are delivered to customers locations each week. They have established great relationships with a number of local farms that supply the products and in the process built a special relationship in the community.
The business leases a 1,875 square foot facility in Dallas to receive food products, prepare meals and send out deliveries to customers on a weekly basis. The lease expires in 2020. This space can be relocated anywhere in the Dallas area that is central to the customers for deliveries.
Unlimited potential to grow this business through social media impact, direct mailings and community advertising. The business currently serves it's customers through a targeted area close to Dallas, but a new owner can expand anywhere in the DFW area if they expand food preparation and delivery service.
With the increase in social media marketing and the consumer's desire for the convenience of home delivery, competition has increased in recent years. Companies such as Hello Fresh, Blue Apron and major grocery chains has all jumped into the marketplace providing easy to order and delivery convenience at affordable prices. The key difference with this business is the emphasis on organic and locally grown food products. The desire for a healthy lifestyle and the ability to support local farmers are strong distinctions in the marketplace.
Owner wants to sell due to family considerations.
Will train for 2 weeks @ no cost. Skills required are relationship building with farmers, marketing acumen to expand the business through social media and a passion to bring a better lifestyle to people.