Murphy is excited to offer this niche furniture business within one of the fastest growing markets in the US. It is located near the constantly growing energy corridor in Northwest Houston and high-end subdivisions that are being built in the area. The store location is highly desirable as it is on one of the busiest roads in Houston and located near a major mall and residential communities. The store has been in business approximately two years and its client base has increased tremendously in this short period of time. It has received 5-star ratings on all the major web and search sites including Google, Yelp and Facebook Marketplace.
The owners have developed a website and online presence using key sites including Facebook, Instagram, Pinterest, Yelp and Google. They have also been expanding their presence as one of the only true furniture retailers at major home and garden shows in Houston, including shows held in NRG Stadium, George Brown Convention Center, Katy, Sugar Land, Cypress and The Woodlands. The owners have also provided additional financing options including no-credit check and layaway programs to encourage and simplify the purchase process. The business has grown to its current state by word of mouth and minimal online marketing. The opportunity for growth is tremendous and the customer feedback, both in the store and online, is a testament to the potential this business holds!
Step into a turn-key operation that is primed for a new owner to step in and make money from day one. The store is stocked with furniture that is included with the sale. All systems are up and employees trained. Everything is ready for new ownership.
Commercial warehouse with storefront.
There's an opportunity to increase sales through stronger marketing and using the aforementioned venues to increase sales. Online marketing and advertising would add to the potential growth opportunities for this business, as well. Furthermore, our existing online marketing has found customers outside the Houston region which presents an opportunity for to target online sales.
There is very limited competition in this niche furniture industry. Sales primarily include teak and other solid hard wood furniture and vendor relationships are key to the success of the store as well as limitations for other potential competition. There are only two other stores in the entire Houston market that carry even a small sampling of similar products and their price points are anywhere from 30% to 200% higher than this business' regular retail prices. Online vendors are even higher than the other Houston competitors primarily due to the cost of shipping; therefore, this business is insulated from online shopping or Amazon related sales. Sales rate are much higher than typical furniture stores and customers spend between 40-90 minutes in the store, due to the large variety and exclusive custom pieces, which also results in a much higher purchase ratio. Return customers make up a healthy portion of sales.
Owner is relocating abroad.
Will train for 2 weeks @ $0 cost. The store markets and sells solid wood home furnishings as well as unique home decor items. The combination provides customers with a number of options to consider when entering the store as well as at check out. It also encourages more return visits and provides additional revenue. The current home decor style of rustic and sustainable furniture is a boon for the store as customers with varied home styles can find something to fit their budget. There is also a potential to increase outdoor and garden sales which the owners have not emphasized.