Ongoing for 20+ years, this modern facility has top equipment and loyal customers. The 300 members can take advantage of the 20 classes each week taught by one of the 12 part-time instructors. The front desk is staffed 40 hours a week and the facility is open 24/7 via key-less entry. Income is steady and memberships continue to increase due to one-on-one training opportunities and other amenities not offered anywhere else.
The 5500 sq. ft. leased space has rows and rows of late-model equipment, separate group fitness rooms and semi-private workout space. The modern showers and locker rooms have secure storage options. There is even semi-private outdoor space available when weather permits and a safe space for running nearby.
Through targeted marketing and advertising memberships could be increased. Very little merchandise and product is sold. This could be an added revenue stream.
The primary competition has saturated the Sioux Falls market, and that disruption has passed. Clients see considerable value in the hands-on service they receive and are willing to drive extra to work out here.
Seller would like to focus on other business closer to home.
Will train for 2 weeks @ no cost. New treadmills, bikes and ellipticals compliment state-of-the-art weight machines. For the more adventurous there are battle ropes, tires and free weights. 20 classes are offered by instructors. Individual personal training is available. Unlimited tanning is included with membership.