The company makes, by hand, 100% palm wax candles, room sprays, wax tarts and car fresheners. The products are sold wholesale to specialty stores and retail through the online store.
Downsized from a Gift Shop location with warehouse, this is now a home-based business.
Current sales numbers reflect little to no advertising, but reoccurring revenue and word of mouth. The business has grown using guerrilla marketing techniques where the most effective avenues include devoting more time to social media marketing, actively following up on wholesale account leads and attending gift shows, as well as consistent email marketing campaigns. SEO for the website is already established aiding in getting traffic to the e-commerce website.
The candle industry has several national major players. There is only a few of local custom candle manufactures in the state.
Unable to devote full time hours to daily operations of the business.
Will train for 4 weeks @ no cost. The business specializes in hand poured 100% palm wax candles - in multiple size jars, wax tarts, care fresheners and room sprays - all inspired and named after popular travel destinations. The business also offers customer/private labeling of all products too.