This business is an arbitrage media business, operating content websites in multiple languages. The company acquires PPC traffic to the portfolio of sites from native advertising networks and monetizes it with display, native and push notification ads. It has been experiencing YOY growth which has continued this year with Sales up 49% and Profits up 19% in Jan-Nov in 2020 over that same period in 2019.
The business is operated by 1 owner working only approx. 20-25 hrs/week from a home-based office overseeing daily operations along with contractors who handle content writing, editing, etc.
Key Benefits Include:
Historically Consistent and Growing Profits
Minimal Time Commitment
Easy to Learn
Some ideas for future growth include focusing on social media growth, SEO, launching in new countries and languages, launching new content and campaigns, and adding more monetization methods.
This business’s competitive advantages lie in its lower overhead and proprietary optimization dashboard software.