MergerPlace

Whitewater Rafting Outfitter

Atlanta, Georgia


  • Asking Price: $650,000
  • Gross Income: $718,705
  • Cash Flow: $115,899
  • Real Estate: $650,000
  • Inventory: $30,000
  • FF&E: $251,000
  • Listing ID: #222296
  • Established: 1986
  • Employees: 1 FT; 50 PT

Business Description

An independently owned and operated outdoor adventure sports business located on the Lower Ocoee River in South Eastern Tennessee is available. The business is located approximately 90 minutes north of Atlanta in the Cherokee National Forest.

Specializing in river rafting and tubing since 1986, the business offers class 3 and 4 whitewater rafting, relaxing floating trips down the Lower Ocoee River for groups of all ages, paintball activities in the woods, ropes and climbing courses, bunkhouses for large groups, camping grounds to pitch tents, and much more. The sale includes all safety gear and equipment, several buses and large vehicles for moving customers and equipment to the river, a Conference Center, guest and staff bunkhouses, game courses, a climbing wall, a rappelling cliff, and more.

Hosting an average of over 20,000 customers a year, the site sits on 20 acres of land on the Lower Ocoee River and woods but is close to town and within easy access of several metropolitan cities including Atlanta, Nashville, and Birmingham.

The business regularly receives 5-star reviews and has a large repeat customer base, with multiple groups that have booked year-after-year for the past 15 years, focusing heavily on youth groups, private schools, and church groups. Marketing is currently done solely through social media, internet marketing, and emails to a database of over 100,000 past and current customers. All staff are required to have extensive training and a high level of first aid certifications. With 1 full-time employee and 50 part-time people hired on a seasonal basis, this business offers an outdoor enthusiast with entrepreneurial interests the opportunity to take an established business and expand it.

Future growth opportunities exist in increasing marketing for tubing and other outdoor activities, making an investment in creating a wedding venue on the river and marketing it to wedding planners, and increasing the push towards private rentals for large groups, such as private schools and organizations. The business operates from mid-March through late-October but expanding into new areas such as wedding venue options could extend the profitable operating times.

The current owner purchased the business in 2000 and is willing to work as a consultant for a season to ensure a successful transition but does not want to be involved in the day-to-day operations. The owner is ready to start new personal adventures sailing with his wife and has no plans on returning to this business.

The real estate is separately available for $650,000.

This is an established business. This is neither a new franchise nor a start-up opportunity.

***Please look for an email with the subject "Morgan & Westfield –“Outdoor Adventure Sports Business” after contacting us. You can access more information on this business after e-signing our Confidentiality Agreement. ***


Business Details

Primary Business Category: Amusements, Entertainment, Other
Location: Georgia
Metropolitan Area: Atlanta

Company Information

Year Established: 1986
Home Based: No
Franchise: No
Relocatable: No
Number of Employees: 1 FT; 50 PT

Financial Information

Asking Price: $650,000
Gross Revenue: $718,705
Cash Flow: $115,899
FF&E: $251,000
Inventory: $30,000
Real Estate: $650,000
Seller Financing Available: Yes

Contact Business Seller

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Business Listed By:

Arthur Williams

Morgan & Westfield