PROSE is a state of the art, healthy hands and feet boutique concept providing manicure and pedicure services in a simple and elegantly designed environment. The brand was founded and is led by former Massage Envy CEO, Dave Crisalli. Mr. Crisalli has a proven track record of success, growing Massage Envy to over 1,100 locations with over 1 billion in annual system revenues in a ten year period. This is a ground floor opportunity to be part of an industry- transforming model. This industry is recession proof and its consumer cycle is perfectly predictable. These franchises are popping up all over the country. Be first in Florida!
PROSE has sold 17 regions and has awarded 22 franchises to date. There are currently 4 locations in operation. PROSE is well positioned to meet national demand for healthy and beautiful hand and foot care with it's cutting-edge franchise model.
The nail industry is a very established profitable space. With over 60,000 nail salons in the U.S., 9 billion of annual revenue, and no national consistent brand, PROSE is well-positioned to seize the white space. At PROSE customers can purchase individual services on a "pay-as-you-use" basis, but one feature that differentiates PROSE from the competition is their Monthly Membership Model. This model benefits the client by providing options for more affordable services and benefits the owner by providing increased client retention and recurring revenue. Generating revenue that is predictable, stable and likely to continue in the future is often an effective way to mitigate risk for business owners. Other differentiators include an online scheduling app, non-toxic products and hospital grade sterilization of equipment. The chief competition are mom and pop independents. PROSE will be competitive and relevant by establishing a new standard of excellence. PROSE Smart Boutiques will be impeccably clean and sanitary. PROSE has a large market opportunity to shift high-users to a cleaner, higher-quality, consistent and more delightful experience.
New Franchise Offering
The essence of any great franchise organization is how the business pulls best practices, validates them, creates new ones themselves and how they train and scale them throughout the organization. PROSE has created training tools, will evolve those tools, and also will create new ones to meet the demands of our growing enterprise system. With our Developer network, we will perform quality checks on the in-boutique experience. The brand will continually improve systems, analytics and technology to meet brand growth. Franchisees will receive 1 week of world class training at PROSE Resource Center in Arizona followed by 1 week of on-site opening support training in preparation for the Grand Opening. PROSE offers ongoing support from their Corporate Office, local support offices and the Area Developer.