MergerPlace

Rapidly Growing App in Social Networking

California (Riverside)


  • Asking Price: $10,000,000
  • Gross Income: Not Disclosed
  • Cash Flow: Not Disclosed
  • Real Estate: Not Disclosed
  • Inventory: Not Disclosed
  • FF&E: Not Disclosed
  • Listing ID: #214704
  • Established: 2015
  • Employees: 0

Business Description

Rapidly Growing App in the Social Network Niche
Social Network App - #2 App in its Niche

Business Opportunity:
This company has built a foundation destined for huge success with a strong brand name, high caliber intellectual property and its data. The business valuation is not based on historical cash flows but on industry comps that are commensurate with the caliber of its innovative proprietary technology and on its growth potential. It is the #2 App in its niche…..the #1 App in this niche is valued at $1.2 Billion! With its success to-date, this brand is ready to scale to reach its full potential offering huge growth opportunity.

Highlights:
• 6.3mil Apple App Store Views
• 220,000 Downloads
• 131,000 Completed Profiles
• 120+ Countries
• 2,100,000 Activities Selected
• 12,000,000 Introductions
• 46,000 Friendships
• 800 Events
• Featured in Cosmopolitan Magazine
• Highly Visible in Search Results

Valuation:
• $50/user which is in line with evaluations of other companies in the industry
• Currently a cash flow positive independent business
• Ability to reach over $100,000/ month in revenue in next 12 months based on implementing low hanging fruit growth strategies
• Already established as one of the leading tools in its space
• Great visibility in search results both in Google and App Store
• The #1 app in this category is valued at $1.2B and only has 10X more subscribers


Business Details

Primary Business Category: Internet Related - Consumer Services B2C
Location: California
County: Riverside

Company Information

Year Established: 2015
Home Based: Yes
Franchise: No
Relocatable: Yes
Number of Employees: 0

Financial Information

Asking Price: $10,000,000
Seller Financing Available: No

Property Information

Growth & expansion opportunities:

Tremendous Opportunity for future growth through: • Price Increase • Additional Advertising • Expanding to Android • Reengagement campaign can bring back 10% of dormant users • Better SEO could dramatically increase downloads • App Store feature will give a huge boost to downloads • New features will increase engagement, retention and revenue: Open messaging, Onboarding, etc.… • An email “nurture campaign” could increase retention • Adding new languages could 3x reach • Referral programs and marketing strategies on top of everything else can trigger exponential growth

Competition:

Competitors offer multiple social media connections. Believing that offering varied connections creates confusion among users, this App has carved out its own niche focusing on its specialization. It is poised to become a household name as the #1 App in its space.

Reason for selling:

Pursue Other Interests

Support & Training:

Yes

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Business Listed By:

David Fairley

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