Producer of Hoisting & Lifting Machinery


  • Asking Price: $9,000,000
  • Gross Income: Not Disclosed
  • Cash Flow: Not Disclosed
  • Real Estate: Not Disclosed
  • Inventory: Not Disclosed
  • FF&E: Not Disclosed
  • Listing ID: #226208
  • Established: Not Disclosed
  • Employees:

Business Description

Main producer of stacking machines in Eastern Europe.The long experience in the production proves that the company’s products are reliable. They are distinguished for their low operating costs and have extremely long-term operation.

Establishment of the Company
Transformation in a state-owned company
The first Certification for CE marking by TUV- Germany
Transformation into a private company
increase in production volume;
opening new customers and markets;
sale of surplus properties;
increasing competition,
reduction of product prices,
increase in the prices of materials,
reduction of orders due to the crisis,
increase in credit indebtedness,Investment of over 1 500 000 EURO in buying new technological equipment;Many World-famous concerns started their activities at the beginning of the last century as small family businesses. This is how the history of a Bulgarian company develops. Founded a little over 100 years ago by 4 brothers, the small workshop today is a huge enterprise producing household stoves, hoists, trans manipulators and pallet trucks. In all the years of its existence the company has been a structural determinant and of a great public importance for the region.The first steps in founding were made in 1916. In the 1930s, modules and machine elements were produced for the developing Bulgarian industry. In the early 1950s, after nationalization, production of more complex structures, elements, platforms and electromechanical products began. In 1964, the first electrical hoist was produced. In the 1970s, the production of electric hoists and household appliances (cookers) increased significantly. In 1971 and 1973 respectively, the first rack-stacking crane and the first electric cooker is produced. In 1988 the first hand pallet truck is produced and in 1990 – the first wood burning stove.After 1989, the company went through a difficult transition, but found a market to realize the traditions and quality with European and Russian partners. In 1997 the company became a private company.In 2001 the company was certified according to ISO 9001: 2000.Certified quality Correctness Teamwork

Integrity Ethics

Corporate Statement, Mission and Vision


With the lifting equipment to make the hard work lighter and more attractive, with the heating devices to warm the people.


In every company – our lifting equipment, in every home – our heating appliances.

Corporate Statement

Our aim is to provide optimal products in order to meet the needs of our customers. The company believes that by maintaining a healthy business relationship with its customers, suppliers and employees it will result in further success and future prosperity. We also believe in our people and value their commitment, skills, attitude and effort.

Product & Market Structure

60% Hoisting & Lifting Equipment
40% Household Appliances
Markets: Domestic and international, over 75% of sales to foreign markets: EU countries, Russia, South Africa, etc.

Lines of Business

Spanning more than ten decades, the Company is a fully integrated and innovative business with 2 main lines of business:

– Hoisting & Lifting Equipment including chain electric hoists with a capacity of 1 to 10 tons, rope electric hoists with a capacity of 1 to 25 tons, cantilever and gantry cranes, pallet trucks, forklifts, transmanipulators, manual chain reels.

– Household Appliances – a wide range of free-standing fireplaces and built-in chambers (dry and with water jackets), electric cookers, solid fuel cooking and heating stoves, pellet boilers and burners.


large production capacity;
trained and prepared staff;
good location; developed customer network;
developed foreign markets;
excellent reputation among customers;
high quality products, some of them unique; implemented quality system ISO9001: 2015; international licenses for some of the products;


the production capacity is not loaded; insufficient orders;
redundant real estate;

Business Details

Primary Business Category: Manufacturing - Miscellaneous Manufacturing
Location: Bulgaria

Company Information

Home Based: No
Franchise: No
Relocatable: No
Number of Employees:

Financial Information

Asking Price: $9,000,000
Seller Financing Available: No

Property Information

Reason for selling:

Intention of the shareholders for restructuring of the group’s businesses. The current management is going to support the transition to the new owners and provide support, if needed

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Business Listed By:

Rick Brown

MergersCorp M&A International